Fazenda Pedra Redonda sits in the Matas de Minas region of Minas Gerais, in the hillside municipality of Araponga — a place where 80% of farms sit above 1,000 meters, coffee makes up 80% of the local economy,
and the landscape is lush Atlantic forest rather than the flat mechanized terrain most people picture when they think of Brazilian
coffee.The farm was founded by José Bernardes Santana, who in 1978 made a
bet on Araponga after noticing that the temperate mountain climate already produced excellent peaches, apples, and pears. He reasoned the coffee would be equally special. He was right. In 2003, Santana won his first Cup of Excellence award as a finalist — the only entry from the
entire Matas de Minas region — and went on to become a perennial presence on the competition's finalist lists, accumulating more than a dozen awards.
After José's passing, his son Beto (José Roberto Vidigal Santana) took over the farm. The property now spans 168 hectares, with significant portions permanently protected as native forest and tropical woodland, maintaining a balance between conservation and coffee quality. Coffee is processed no more than three hours after picking, then dried on concrete patios or African beds for 30 to 60 days — a meticulous approach that has defined Pedra Redonda's quality for
decades.